The music industry is abuzz with the news of the Oasis reunion tour, which is expected to be the most popular tour in British history and a solid gold financial hit. The band’s shows next summer are anticipated to generate a massive economic impact, not just for the band members, managers, ticket sellers, and stadium operators, but also for businesses cashing in on the influx of super-fans.
The Gallagher brothers, Liam and Noel, have reportedly put their differences aside for a £50m payday, sparking a nationwide ticket scramble. Fans are set to make a mass pilgrimage to see the band reunited after a 15-year hiatus, with dates announced for Cardiff, Manchester, London, Edinburgh, and Dublin.
The economic phenomenon surrounding the tour is reminiscent of recent mega tours by Taylor Swift and Beyoncé. When these superstars performed in various cities, local economies experienced significant boosts, with hotel prices skyrocketing and inflation rates temporarily increasing.
The Oasis reunion tour is expected to have a similar effect, with hotels in Dublin and Manchester already facing complaints about cancelled bookings and rooms being reposted at exorbitant prices. Premier Inn and Travelodge, two of the UK’s largest hotel chains, have limited availability and increased prices for the nights of the Oasis concerts.
Promoters and ticket sellers, such as SJM, MCD Productions, DF Concerts, and Live Nation, are set to enjoy substantial financial gains from the tour. Live Nation, which owns Ticketmaster and hundreds of venues globally, has seen its business boom in recent years, with revenues doubling since 2019.
The band’s return has also sparked a renewed interest in their music, with Spotify reporting a 690% increase in daily streams of Oasis songs since the reunion announcement. Businesses like Pretty Green, a clothing brand founded by Liam Gallagher, and merchandise sellers are also hoping to benefit from the halo effect of the tour.
While some have speculated that the 14-date UK tour could bring in £400m in ticket sales and add-ons alone, others remain sceptical of such lofty projections. The true financial impact of the Oasis reunion tour will depend on factors such as ticket prices and the band’s ability to maintain their reformed status for an extended period. Nonetheless, the excitement surrounding the tour is undeniable, and its economic reverberations are sure to be felt across the UK and beyond.
Post Disclaimer
The following content has been published by Stockmark.IT. All information utilised in the creation of this communication has been gathered from publicly available sources that we consider reliable. Nevertheless, we cannot guarantee the accuracy or completeness of this communication.
This communication is intended solely for informational purposes and should not be construed as an offer, recommendation, solicitation, inducement, or invitation by or on behalf of the Company or any affiliates to engage in any investment activities. The opinions and views expressed by the authors are their own and do not necessarily reflect those of the Company, its affiliates, or any other third party.
The services and products mentioned in this communication may not be suitable for all recipients, by continuing to read this website and its content you agree to the terms of this disclaimer.