
Aston Martin has raised concerns over the UK government’s failure to provide state backing for small-volume manufacturers, claiming this leaves the company at a distinct competitive disadvantage compared to its Italian rivals Ferrari and Lamborghini.
Adrian Hallmark, chief executive of Aston Martin, addressed the issue in a letter to Jonathan Reynolds, the business secretary. He highlighted a range of challenges facing the Warwickshire-based luxury carmaker, from economic struggles in China to rising taxes domestically. Hallmark noted that generous public funding for foreign rivals has further affected the firm’s ability to compete on a global stage.
Hallmark pointed out that Aston Martin faces significant costs in the transition to zero-emission vehicles. He argued that major players like Lamborghini and Ferrari enjoy the benefits of government subsidies and access to advanced technology through parent companies such as Volkswagen and BMW Group. In contrast, Aston Martin, as an independent manufacturer producing roughly 6,000 cars annually, does not have such levels of support.
“The government’s recent decision regarding employers’ national insurance contributions has already impacted the UK automotive industry,” Hallmark explained, adding that the lack of British taxpayer support for smaller manufacturers like Aston Martin creates a “clear technology barrier.”
A key issue highlighted in the letter involves the burden of meeting rising production standards while competing with major international firms that possess notable technological advantages. The company argues that such discrepancies could hinder its ambition to electrify its fleet and remain competitive in the luxury vehicle market.
The government has stated that it is open to discussions and highlighted broader efforts to back British carmakers, including signing trade deals with the US and India and exempting smaller manufacturers like Aston Martin from stringent zero-emission mandates. Despite these measures, Hallmark remains unconvinced, underlining that exemptions alone will not counterbalance the state subsidies provided to overseas rivals.
Further complicating matters is Aston Martin’s vulnerability to international trade policies. Around one-third of its vehicles are sold in the United States, where import tariffs significantly inflate the cost of its models. Though the UK has secured a reprieve from a proposed 25 per cent tariff, a 10 per cent tariff remains in effect, adding tens of thousands of pounds to the price of its cars in key foreign markets.
Under mounting pressure, Aston Martin is limiting imports to the US and encouraging dealers to sell existing inventory. The company’s market value has halved since Hallmark assumed leadership in September, illustrating the turbulence facing Aston Martin as it aims to recover profitability and establish itself as a leader in the evolving luxury car market.
The government spokesperson emphasised that the UK’s industrial strategy aims to create favourable conditions for investment and growth within the automotive sector. However, for Aston Martin, the absence of direct state support remains a critical barrier in a volatile and highly competitive environment.
The following content has been published by Stockmark.IT. All information utilised in the creation of this communication has been gathered from publicly available sources that we consider reliable. Nevertheless, we cannot guarantee the accuracy or completeness of this communication.
This communication is intended solely for informational purposes and should not be construed as an offer, recommendation, solicitation, inducement, or invitation by or on behalf of the Company or any affiliates to engage in any investment activities. The opinions and views expressed by the authors are their own and do not necessarily reflect those of the Company, its affiliates, or any other third party.
The services and products mentioned in this communication may not be suitable for all recipients, by continuing to read this website and its content you agree to the terms of this disclaimer.






