E-commerce: investing beyond the pandemic

In this episode, Jane Edmondson, CEO and co-founder at EQM Indexes, talks to IGTV’s Victoria Scholar about the transition from ‘bricks’ to ‘clicks’ with this year’s surge in online shopping. Edmondson says ‘the mall isn’t dead, it has just moved online’.

She discusses the investment opportunity in stocks such as Peloton, Doordash and Amazon, all components of the new IBUY ETF, which tracks the online e-commerce market. The index is up 188% over the last year due to the pandemic. Edmondson also explains why she thinks the shift to e-commerce is a theme that will endure beyond COVID-19, with many retailers adopting an omni-channel approach.

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