Immotion takes us behind the scenes of its new VR experience

Immotion’s #IMMO commercial Rod Findley explains why its new Gorilla Trek installation at Milwaukee County Zoo offers customers a unique virtual reality experience

(00:36) Explaining the Gorilla Tek concept and audience reaction
(02:31) How the Gorilla Trek immersive experience was created
(05:40) Running through the elements of the experience
(11:21) Milwaukee as a flagship showcase to attract further zoo partners

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