Marks and Spencer Pledges to Shield Shoppers from Rising Costs Despite Economic Headwinds

The retail giant Marks & Spencer has made a bold commitment to minimise cost increases for consumers amid mounting economic pressures and post-budget challenges. Chief Executive Stuart Machin emphasised the company’s determination to maintain price stability despite facing a substantial £120 million increase in wage expenses.

The retailer’s shares experienced an 8 per cent decline following Machin’s cautionary statements about the challenging external environment and diminished consumer confidence in the wake of Rachel Reeves’s recent budget announcement. The impact of increased national insurance contributions and employee wages has created significant pressure across the retail sector.

M&S demonstrated resilient performance over the Christmas period, with UK sales rising by 6.4 per cent to £3.9 billion on a like-for-like basis during the 13 weeks leading to December 28. The clothing and home division recorded a 1.9 per cent increase, driven by strong performance in partywear, denim, and knitwear categories.

The food division exhibited particularly impressive results, achieving an 8.9 per cent sales increase. The company’s joint venture with Ocado showed remarkable growth, with M&S product volumes surging 20 per cent compared to the previous year.

Despite these positive results, Machin acknowledged the ongoing challenges, characterising the company’s transformation as “a marathon, not a sprint.” The retailer faces the complex task of balancing operational efficiency with maintaining competitive pricing while navigating increased costs throughout the supply chain.

The company’s share price settled at 347.1p, marking a 7.88 per cent decline on Thursday, though maintaining an impressive 20 per cent growth over the past year. The management team remains focused on accelerating the pace of change while implementing strategic measures to offset rising operational costs.

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