Starbucks is embarking on a sweeping restructuring initiative, closing scores of cafes in the UK and North America while axing 900 non-retail roles, in a bid to revive the fortunes
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Starbucks has reported a sharper-than-expected fall in global comparable sales, raising concerns over the success of its turnaround strategy. The coffee giant revealed a 1% decline in same-store sales during
In a significant shift of corporate strategy, Starbucks has announced the reversal of its 2018 open-access policy in North America, now requiring visitors to make a purchase to utilise their
The world’s largest café chain, Starbucks, has dramatically reduced its hedging against coffee price fluctuations amid soaring bean prices, potentially exposing itself to significant market volatility. The company’s fixed-price contracts
In a decisive move to counter declining customer traffic, Starbucks’ newly appointed CEO Brian Niccol has revealed a comprehensive strategy focusing on traditional coffee house values and simplified operations. The
Starbucks’ incoming chief executive, Brian Niccol, has faced criticism for his unconventional commuting arrangement. According to his offer letter, Niccol is not required to relocate to Starbucks’ Seattle headquarters; instead,
