The newly appointed chief executive of WPP, Cindy Rose, has announced an ambitious plan to overhaul the advertising giant’s operations, aiming for a £500 million cost reduction by 2028. Rose,
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WPP, Britain’s advertising heavyweight, is drawing significant takeover speculation following a difficult year that threatens its place in the FTSE 100. French rival Havas, led by the Bolloré family, is
Britain’s largest advertising group WPP is embarking on a strategic review and has slashed its dividend payout in half after reporting a pronounced deterioration in financial performance. Amid continued weakened
Britain’s leading advertising group WPP has issued an unscheduled profit warning, causing its shares to plummet nearly 18 per cent as clients dramatically reduced spending in June. The company is
WPP has faced another significant setback by losing the $1.7 billion (£1.4 billion) global media planning and buying account for Mars to its French rival Publicis. The American company, which
